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For the year, Garmin took fourth place in the wearables market with 3.3 million shipments of its fitness trackers. Samsung finished in fifth place with 3.1 million shipments of its smartwatches, driven by its Gear S2, which launched in October. Shipments of wearables surged by 171 percent last year, IDC said, hitting 78.1 million units, up from 28.8 million the prior year. The fourth quarter was especially strong, with shipments jumping 127 percent year over year. "Triple-digit growth highlights growing interest in the wearables market from both end-users and vendors," Ramon Llamas, research manager for IDC's Wearables team, said in a statement. "It shows that wearables are not just for the technophiles and early adopters; wearables can exist and are welcome in the mass market. And since wearables have yet to fully penetrate the mass market, there is still plenty of room for growth in multiple vectors."The company's share dropped last year as the Apple Watch and cheap fitness trackers from China's Xiaomi gained traction.
The Xperia Performance sits at the top of Sony's new line of three Xperia X smartphones, including the Xperia X and the XA, As the name suggests, the Performance is the most powerful of the three, packing a top-end Qualcomm processor, It's also the only one of the bunch that has the waterproof design we've come to expect from Sony, There's no word on pricing as yet for the phone, and Sony hasn't been exactly clear on where it will be on sale, So far, we've been told it'll go on sale in the US and Asia, but we'll update schoolboy q iphone case when we hear about wider availability..
The smartphone industry must find new ways to attract first-time buyers and upgraders. In North America, 65 percent of consumers own a smartphone. In Europe, that number jumps to 74 percent. In China, the figure rests at 72 percent. This translates to markets with fewer and fewer first-time buyers. With only incremental improvements in each new generation of phones, it's also harder to tempt smartphone owners to jump to new models. Just look, for instance, at the declining sales at Samsung or flattening sales at Apple. The situation is prompting phone makers to try new approaches, such as LG's new twist of modular add-ons to boost phone capabilities.
Market saturation is a quandary that won't be going away, To try to generate sales growth for 2016, Milanese said, phone vendors must focus schoolboy q iphone case on two tactics: Convince die-hard feature phone owners they need a smartphone and persuade smartphone owners they need the "next big thing."Those tasks will be challenging, Many feature phone owners resist smartphones due to their higher prices and are unlikely to upgrade until their current device kicks the bucket, In countries such as the US, the range of available feature phones is dwindling, which will eventually force all consumers to opt for a smartphone, But those days aren't here just yet..
Existing buyers also need stronger reasons to upgrade. In the US, 48 percent of smartphone owners expect to upgrade their device in the next 12 months. In the France, Germany, Italy, Spain, United Kingdom, that number is about the same at 46 percent. In urban China, the world's largest smartphone market, the figure drops to 28 percent. Among brands, Apple's iPhone is the No. 1 choice for smartphone upgraders in both the US and China. In Europe, the top spot belongs to Samsung. "We believe 2016 will be the year when those in the smartphone market must go beyond hardware to succeed," Milanese said. "The industry has been talking about this for years, but the pressure to take that step is more palpable now than ever. Failing to do this will leave them with a smaller piece of a pie that is no longer growing as it once was."With phone ownership reaching the saturation point in significant markets, a top analyst says the industry will find it trickier than ever to find new buyers.
Speccing up a new car? This handy new Android app concept might be just the thing to help you shop, It's called Project Tango and it's been developed in partnership with Google, consulting firm Accenture and Fiat, We took a close up schoolboy q iphone case look at the app at Mobile World Congress here in Barcelona, The concept is simple: Hold your device up in front of you -- we used a tablet -- and using an augmented reality overlay on your camera, the app will display a neat new Fiat 500 car in front of you, as though it's really sat there in your room, By using your device's accelerometers and motion tracking, you can then walk around your virtual car to view it from all angles..
Hold your tablet out to view the car. Take a few steps forward to move towards it, and move the tablet around to check out your ride from all angles. You can even open the virtual car's doors and move the tablet "inside" the vehicle to check out the interior. Once inside, you can view all the different colour options to get a proper view of what your dream car will look like. You can change the style of wheels too. You can move around the car in all directions, even getting down low to see how your fancy new paint job will look from below.
The app is mostly aimed at car showrooms -- you can visit the showroom to see the real car, then use the app to view all your custom paints, interiors and other options, Car showrooms schoolboy q iphone case can't possibly make room for physical models that show off all the different options, so Accenture is hoping that this tool will be a good compromise, CNET's Roger Cheng and Juan Garzon certainly seem to be enjoying themselves, The app will be free and Accenture is hoping to have it ready by the summer, The partnership with Fiat extends to the Italian marque's sister company Chrysler, although whether we see other car brands get on board with this technology remains to be seen..